Robert De Niro to play Vince Lombardi in feature film Robert De Niro has signed up to play Green Bay Packers coach Vince Lombardi in a feature film. The film will reportedly focus on Lombaardi’s career, which saw him led the Packers to five league championships during his nine years as head coach from 1959 to 1967. ESPN Films is producing the project, titled Lombardi. No director or writer has been confirmed for the project. De Niro has also recently signed to star in a sequel to Midnight Run and the suspense thriller Dark Fields.