Live Action Barbie Movie September 24, 2009 Barbie set to make her live-action debut! Barbie is making her way to the big screen, reports the Hollywood Reporter. Having recently celebrated her 50th anniversary, the film will be the first live-action film of the doll. Universal has acquired the rights to the iconic Mattel toy. No story or writer has been confirmed for the project however Laurence Mark, whose credits include “Jerry Maguire” and “Julie & Julia,” has been set to produce.