Steve Coogan (‘Alan Partridge,’ ‘Philomena’) and David Mitchell (‘Peep Show,’ ‘Magicians’) are set to co-star in an untitled satirical movie about the super-rich, Deadline has learned.

The film will see Coogan playing a ruthless, perma-tanned and self-absorbed retail clothing billionaire. Mitchell will take on the role of a mild-mannered journalist hired by Coogan’s character to chronicle his life story.

Michael Winterbottom, who directed 2015’s Russell Brand-led documentary ‘The Emperor’s New Clothes,’ is attached to direct with Sony Pictures International Productions and Film4 backing.

According Deadline, the project was previously known as ‘Greed’ but that is no longer the title.